Expect headline cuts on Fire TV, Echo and Kindle, plus Ring/Blink security, eero mesh Wi-Fi, SSDs & microSD cards, chargers, USB-C hubs, and value Windows laptops. Tech categories move fast, and Lightning Deals can vanish in minutes.
To win the event, make sure you’re signed into Prime, add targets to your Wish List, and enable deal alerts so you’re notified the second prices drop. Have your “good/buy” price in mind, move quickly at go-time, and be ready to pivot to equivalent models if stock disappears.
Amazon’s fall mega-event is back with two days of aggressive pricing across electronics, smart home, Amazon Devices, storage, and more—exclusive to Prime members. Here’s the clean, fast way to win the sale.
Access: Prime Required
Start time: Oct 7 at 12:01 a.m. PDT. Add items to Wish List and enable “Alert me when on deal” so you get notified the moment prices drop.
Quick Tech Links (Live During Event)
What to Buy During Big Deal Days
- Amazon Devices deep cuts — Fire TV sticks & TVs, Echo speakers/displays, Kindles, Ring/Blink bundles, eero mesh.
- Storage — 1–2TB NVMe SSDs and U3/V30 microSD cards hit real lows; act fast on trusted brands.
- Everyday laptops — Sub-$500 Windows picks with AMD Ryzen 7000-series parts are the value sweet spot.
- Home office — 27–34″ monitors, USB-C hubs/chargers, mesh Wi-Fi upgrades.
- Audio & wearables — ANC headphones and smartwatches get rare, stackable discounts.
Patrick’s 6-Step Deal Playbook
- Sign in + Prime ready. Don’t lose checkout minutes—confirm address, payment, and Prime status now.
- Wishlist with alerts. Add targets and toggle “Alert me when on deal.” You’ll see drops instantly.
- Know your “good/buy” price. Check current pricing today; you’ll spot real lows on Oct 7.
- Move on Lightning Deals. Hot tech sells out in minutes—especially storage and devices.
- Stack perks. Prime Visa/Store Card promos can add extra %-back on select deals (terms apply).
- Keep it honest. If a price rebounds or stock vanishes, pivot to the nearest equivalent via the quick links above.
Start time reminder: Doors open Oct 7, 12:01 a.m. PDT and close end of day Oct 8. Early offers are already rolling—grab them if they hit your target.
Electronics Cheat Sheet
| Category | What to Prioritize | Why It’s Smart |
|---|---|---|
| Fire TV & TVs | 4K streamers, QLED/Mini-LED sets | Amazon typically leads with device/TV doorbusters. |
| Kindle & Echo | Paperwhite bundles, Echo Show | Best pricing windows for Amazon hardware before holidays. |
| Security | Ring/Blink multi-cam kits | Bundles beat piecemeal buys; easy smart-home upgrade. |
| Storage | 1–2TB NVMe, U3/V30 microSD | High-velocity category; deepest %-off appears here. |
| Laptops | Ryzen 5/3 7000-series, 8GB/256–512GB | Best price/perf floor for everyday Windows machines. |
FAQ
When is Prime Big Deal Days?
October 7–8, 2025. It’s a 48-hour event designed to kickstart holiday shopping.
What time does it start?
12:01 a.m. PDT on October 7.
Do I need Prime?
Yes—event pricing is Prime-exclusive. You can join or start a trial ahead of the sale.
Should I wait for Black Friday?
If a price hits your target during Big Deal Days, buy. The hottest device and storage deals often match Black Friday—and stock risks are lower now.